Media Sector

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Video Podcasts

I don't think any new technology is going to create a whole new set of dynamics.

Harish Thawani

Founder
Nimbus Communications

For more than 20 years, Nimbus Communications has been a key player in India's sports, media and entertainment world, guided by the vision and energy of its founder, Harish Thawani.

You do need that big, mass audience that you get from broadcast television to monetise big, expensive shows.

Peter Smith

President
NBC Universal International

As the President of NBC Universal International, Peter Smith is responsible for delivering NBC's channels and content to markets outside the USA. What does he see as the key trend driving the consumption of video entertainment today?

Having created that content, our job is then to exploit it in as many ways as possible, across as many platforms.

Lord Alli

Executive Chairman
Chorion

Waheed Alli is renowned for his commitment to social justice and his outstanding success in the media industry over the last 20 years. What does he look for when seeking new content to add to Chorion's rich portfolio?

If you've got extremely good content, then I think that puts you in an increasingly strong position.

Jonathan Pfitzner

Co-founder and director
Argent

Since 2003, Ardent has provided investment banking advice to digital media and internet businesses. Jonathan Pfitzner co-founded Ardent and is one of its directors, drawing on his background in corporate finance.

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Dr Jack Gao

Vice President of News Corporation and Chief Representative of News Corporation Beijing Representative Office

Dr Kerstin Gühne

Vice President Sales for German language territories, Sony Pictures Television International

David Elstein

Chairman, Broadcasting Policy Group, Screen Digest Ltd, Luther Pendragon Holdings Ltd, DCD Media

User-generated content podcasts

We actually have a system than meters and tracks how much money [a] piece of content is worth.

Richard Rosenblatt

CEO
Demand Media

In 2004, Richard became chairman of MySpace. During the next eighteen months, he led its transformation from a little-known site to one of the most-visited places on the web, increasing its value from $70m to $650m.

The second highest source of traffic to websites in the UK are social networks

Heather Hopkins

Vice President of Research
Hitwise UK

As the vice president of research for Hitwise UK, Heather Hopkins analyses trends in traffic over the internet and works with the company's clients to help them grow their businesses online.

Half a billion people visit Yahoo on a monthly basis, traditional media companies wouldn't have anything on that scale.

Jeffrey Revoy

Vice President of Search and Social Media
Yahoo! Europe

As a pure online player, Yahoo! increasingly finds itself competing for audiences - and therefore advertisers - with traditional media players who are rapidly expanding their presence on the web.

The key going forward will be to develop a brand both online and offline [that] has value in the perspective of the community.

Peter De Moninck

Chief Strategy and Internet Officer
Reed Business

Peter de Monnink has a clear view of the forces shaping the online migration of brands - and a strong belief that the days of the print publication are far from numbered.

Having something which is created by the user that ceases to be relevant becomes loser generated content.

Jeff Henry

Head of Consumer Division
ITV

In 2005, Jeff Henry became head of the Consumer Division, where he is responsible for delivering ITV content through a range of new platforms.

Search podcasts

New media has attacked a number of traditional media channels.

Sir Martin Sorrell

Group Chief Executive
WPP Group plc

Sir Martin Sorrell founded WPP in the mid 1980s ipsum dolor sit amet, consectetur adipiscing elit. Nullam in risus. Ut tincidunt rutrum nisi. Suspendisse semper accumsan tortor. Suspendisse suscipit.

What Google did is switch the model around

John Batelle

Chairman and CEO
Federated Media Publishing

An internet thought leader with a background in journalism, he was one of the original founders of Wired magazine and is a visiting professor at the University of California, Berkeley.

Google's one of the few websites in the world that actually tries to get you to leave as quickly as possible

Matt Brittin

Country Director
Google UK

Matt left his role as director of strategy and digital at leading newspaper group Trinity Mirror to become Country Director for Google UK, where his work gives him deep insight into the needs of Google's largest clients.

FMCG companies have not been able to utilise online marketing to anywhere near its fullest extent

Nick Hynes

Former CEO
IMW Group, owners of The Search Works

Nick Hynes is a pioneer in search marketing. In April 2000, he led the European launch of Overture. Since May 2004, Nick has been CEO of the IMW Group, which includes The Search Works, Europe's largest agency dedicated to search marketing services.

Any shift from Google isn't going to happen because a slightly better algorithm comes along

Stephen Taylor

Former Regional Vice President
Search, Yahoo! Europe

Profile: Until July 2007, Stephen Taylor led the 'Audience Group' for Yahoo! Europe, giving him responsibility for all of the internet giant's European consumer businesses, including search, social media and the price comparison site, Kelkoo.

Graphic and classified ads play a part, but the clear victor in the war for online dollars is search

Mike Reid

Our search podcasts accompany the White Box World feature and include contributions from one of the world's leading marketing gurus, Sir Martin Sorrell, and a pioneer of internet thought leadership, John Battelle.